Tropina
Creative process
01The brief
Tropina is a self-initiated branding concept, based on a fictional creative brief for a coconut water brand found on Instagram. It is not a client project or a commercial product.
02The concept
The design concept behind “Coconut water with soul”: a brand that feels sun-warmed, friendly and a little nostalgic rather than clinical, so the coconut itself becomes the face of the brand.
03Meet Tropino
Tropino is a walking coconut with a straw and a flower, drawn in a retro rubber-hose cartoon style. As a design concept, his playful personality carries the brand across every touchpoint.
04Identity
A heavy black wordmark with the tagline “Coconut water with soul”, three lockups (horizontal, stacked and a circular badge) and a palette of cream, leaf and husk greens with a straw-brown accent. The logo and mascot were designed by hand, without AI.
05Concept applications
Conceptual applications show how the identity could live on a bottle, a T-shirt and a delivery box. These product and lifestyle scenes were created with Adobe Firefly and branded with the Tropina identity; they are concept mockups, not manufactured or sold products.
Brand identity
Meet Tropino
Concept applications
Concept mockups: scenes created with Adobe Firefly, branded with the Tropina identity. Not manufactured or sold products.
